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Information Systems for Managers
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Information Systems for Managers

Price per Unit (piece): HK$20.00


Author: Gabriele Piccoli
Publisher: John Wiley
Format: Hardback USED
ISBN: 9780470087039
Comments: Some highlighting inside

Information Systems for Managers is a non-technical, accessible resource that examines the role modern technology plays in the growth and success of the firm. It actively engages students in discussions and activities that demonstrate how to evaluate the latest information technology and trends from a strategic standpoint. Future managers will gain the frameworks they need to support their decision-making, and effectively communicate with IS professionals.

Each chapter starts off with a mini-case to build excitement and foster interactive discussions. A wealth of unique, full-length cases then help students master the framework and concepts discussed in each chapter. More than just a discussion of concepts, this unique book empowers readers to make critical IS strategy decisions.

• Presents current research and thinking on the strategic role of information technology
• Offers actionable frameworks to help managers envision how to develop value-adding strategic initiatives that rely on IT at their core
• Explains when and when not to use technology to underpin strategic initiatives
• Focuses strictly on what general and functional managers need from the vast IS knowledge base
• Covers IS strategy concepts such as value creation and appropriation with IT
• Includes both text and cases to provide complete course coverage


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Last Updated: 19 September 2017